Ron Mileti President, Vilocity Interactive, Inc.
Digital Marketing in the Post-Frame Industry
Thursday, February 15th from 10:30-11:30 AM
Traditional marketing methods are rapidly becoming outdated, and today’s digital world presents new opportunities to target prospective and current customers. Websites, mobile devices, pay-per-click, search engine optimization, e-mail, social media marketing, remarketing, geotargeting—all can seem overwhelming! Whether you’re part of a large corporation or a small start-up company, discover how digital marketing can help you reach your target audience and generate sales. Learn practical real-world strategies for taking advantage of digital platforms and making them work hard for your organization.
About Ron Mileti
Ron Mileti, president and creative director of Vilocity Interactive, has over 25 years of experience in marketing, and has received many awards and honors along the way for his work in both digital and “classic” marketing. Past and present clients include National Frame Building Association, Metal Construction Association, Flood Wood Care Products, Sherwin-Williams, Emergen-C Vitamin Drink Mix, BF Goodrich Aerospace, OfficeMax, Ponderosa Steakhouses, Sears Optical, and others. Before founding Vilocity, Ron was Creative Supervisor at Liggett-Stashower Advertising, and Account Executive at Lowe Marshalk Advertising. Ron also served as Director of Marketing at Plain Dealer New Media, sister to the nation's 15th largest newspaper. While there, Ron marketed www.cleveland.com, and also produced www.rockhall.com, the official Website of the Rock and Roll Hall of Fame, honored by Yahoo!, PC Magazine, USA Today, and more. Ron also served as Director of Marketing for the Great Lakes Science Center, the 8th largest interactive science museum in the U.S. While there, Ron oversaw the entire marketing program that launched this $55 million tourist attraction. Attendance was 25 percent over projections, with 250,000 visitors in the first 8 weeks of operation. Other honors include being selected for NBC's America's Funniest Commercials; winning numerous ADDY Awards including “Best In Show,” and judging creative shows throughout the U.S. Ron earned a Bachelor of Arts from University of Notre Dame, and an MBA from John Carroll University.